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	<title>The Young Executive &#187; selling an idea</title>
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	<description>notes from successful young people everywhere</description>
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		<title>Staying ahead of the curve!</title>
		<link>http://www.theyoungexecutive.com/2010/03/staying-ahead-of-the-curve/</link>
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		<pubDate>Mon, 15 Mar 2010 02:12:17 +0000</pubDate>
		<dc:creator>younghollywood</dc:creator>
				<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[Scripts]]></category>
		<category><![CDATA[Studios]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[concept]]></category>
		<category><![CDATA[movie pitch]]></category>
		<category><![CDATA[selling an idea]]></category>

		<guid isPermaLink="false">http://www.theyoungexecutive.com/?p=145</guid>
		<description><![CDATA[Everyone who pitches a movie in this business will automatically associate it with proven successes. For example, &#8220;this is 300 meets DARK KNIGHT&#8221; or &#8220;This is SUPERBAD meets THE HANGOVER&#8221;. Its a common technique because of course people want to show where a similar movie had success. The problem with that mentality is that EVERYONE [...]]]></description>
			<content:encoded><![CDATA[<p>Everyone who pitches a movie in this business will automatically associate it with proven successes. For example, &#8220;this is 300 meets DARK KNIGHT&#8221; or &#8220;This is SUPERBAD meets THE HANGOVER&#8221;. Its a common technique because of course people want to show where a similar movie had success. The problem with that mentality is that EVERYONE will begin to follow that trend, therefore after a movie like the Hangover is successful, every producer in town will be trying to sell something similar. The result? the market becomes saturated with hundreds of movies that are trying to be like the Hangover. The only way to have this kind of break out success is to be ahead of the pack. SET THE TREND! don&#8217;t follow it. Your idea should explore new territory and break the mold of typical material out there. Why do you think District 9 was such a success? It broke new ground.</p>
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